Tag Archives: audience

8 Pointers On How To Write A Successful Article Or Blog?

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What makes an article special? It is something that speaks to the reader to either provoke an emotional thought, is entertaining, interesting or is informative. Successful writing comes from following a few proven principles and using skills that can be learnt through study and perfected with practice. Here are 8 pointers on how to get your article or blog started.

1. Write on what you are passionate about.
This way your enthusiasm will shine through, and it is this that will in turn infect your reader with your exuberance. Remember it is your vibrancy and speciality that will make your piece stand out from the crowd. When you are busy with your feature, keep in the back of your mind that it is for your readers benefit, it is their approval you want. It is your audience, that will decide and judge if your offering is excellent or not…This is what gives the greatest satisfaction, getting their approval.

2. Be comfortable with your subject.
You must have sufficient knowledge or experience in it. If it is a set piece, approach it from a angle that you can relate to. This will mean that you have a firm grasp of the facts, information, terminology and have enthusiasm to carry through to your presentation. From this you can articulate your delivery in a flowing, interesting and informative way.

3. From the outset cultivate a positive attitude within your self.
As a writer you must decide that you are going to have fun, will enjoy this experience and will reap self satisfaction in successfully completing it. Now imagine your completed article that you are proud of. Plant this emotion of gratitude and satisfaction of a job well done within you. Nurturing this positive attitude goes a long way towards helping you creating your masterpiece.

4. Build from the foundation up.
Lay out, organise your thoughts to build some sort of structure. Jot down how you will build your thought piece. This means planning the sequence, from your introduction, to fleshing out the body for your content, followed by summing it all up with a well constructed conclusion. In other words your intro will explain what you are going to give your reader. In the body tell them what you got using supporting points, (When writing use these to benefit your reader that reflects the energy of your essay), then tie it all up with a conclusion.

5. Keep to the point.
Only write what is necessary, don’t ramble on or take a detour. Everything you put down needs to contribute and add substance to your build. No need for extra pieces sticking out, BUT make it unique. This means putting a little bit of your personality it to your creation. Some humour, whit, controversial idea or mystery could do the trick. This gives it warmth and life that touches and engages your audience.

6. People love stories, secrets, tips, tricks, mysteries,unexplained coincidences.
Share new ideas or answers . A story of some sort shrouded in mystery. To do this, promise to reveal some secret in your intro and only give it towards the end. This creates suspense and intrigue which is much desired.

7. Layout and presentation…
Start with an introduction where you inform your readership what to expect, then give them your message, body or meat followed by a conclusion. This is a summary to tie up your thoughts. Keep it simple. Use clear, crisp, concise sentences in a coherent manner. Your text should flow in an open and easily followed manner. Keep each sentence short and to the point, without making your paragraphs too long.

8. Express and inject some of your personality into your write-up.
Be generous with your information, methods, strategies, secrets, tips, tricks, wisdom and thoughts or ideas. Be bold and take a stand to be the “expert in your field”, if this is your passion then you would want to be that. The more you write so your skills as a writer will improve. No one was ever born a prestigious literary prize winning writer, these skills evolved and are honed through practice.

With these 8 pointers, writing excellent and successful articles will come with practice.

**Rod Saunders**

E. Mail Marketing- The Success Formula That Buildings Your Own email Address List in Any Business (Online and Off).

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How To List Build And Why….
Building a targeted Email address list is the most important and profitable online marketing tool for any business to focus on. This should be your foundation to any marketing campaign undertaken……
Using Email is an instant free connection to your market audience at a press of a button. As a marketer your objective is to build a “Large and Targeted” Email address list of potential customers that you can communicate with on auto pilot using simple online tools.
In this article I can just give you an overview on how this all works.

1. Getting email address of all customers buying from you is imperative. This is to follow up on customer satisfaction and to update any further offers that could be suitable to their needs.

2. Sending interested prospects to a landing page on a web site specifically designed to just collect their names and email address. This is to build what is called an Opt-in mailing list which is compiled with participants that have requested to receive information related to your specific topic, offer or product. There are a number of ways to get prospects to your site. Pay per click advertising (PPC), article writing, blog posts, viral marketing, using social net works and so on. Offering some sort of carrot or incentive will coerce them to exchange their vital details that are so essential to your business success.

3. Using an Auto Responder Service to manage your list on auto pilot. Emails that you wish to send are loaded into a system set by you and all the rest is auto pilot. Frequency of dispatch, time of day and even pdf files can be attached to the emails as a bonus. A double optin feature prevents any spam.

There you have it, Email marketing success formula to grow your business. The larger and more targeted your address list the more business you will bring in, plain and simple.

To help you set up your own website and autoresponder mailing list system, a membership site I recommend is the one that helped me get this one going. Your first months membership cost I think is $1. Try it out and see how easy it is to follow step by simple step video instruction. If you do not like what you see- cancel your subscription.

If you are any thing like me there is so much to learn you will get stuck in, to never look back at your business growth. Newbie List Building Club.

“Success consists of going from failure to failure without loss of enthusiasm.” ~Winston Churchill

Incorrect action is better than no action. Take heart.

**Christina Saunders**

Niche Article Writing. Using articles as “YOUR Marketing Tool” to promote an online business.

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Writing articles about your niche or for another word “passion” is a great way to start and promote an online business. You have this passion for something close to your heart and you want to share it? You may also want to earn a little extra on the side to make it a double whammy?

3 reasons why writing articles is a key to building an online business success.

1. Article writing as a marketing tool is a great free way to get out there and meet the world with your passion topic. All it takes is your time and a squeeze of your creative juices to get the ball rolling. This is because over time articles (including your authors resource box) gets copied and spread to other sites over the internet, goes “viral” so to speak with no extra effort.

2. Articles get published online on sites called ezines. The most popular that I know of is a site called ezinearticles.com. All that’s needed is a free registration. First read the rules and then submit your articles for approval. This takes about a week. Your article will be categorised according to your topic. This means it will be targeted at an audience that is interested and looking for what you offer. This gets the two of you to meet that starts that dance.

3. Articles can be crafted to help promote your name, logo, new product or anything else you wish. A direct sales pitch is out but a review could be in, such as “The Good, The Bad and the Ugly” style of approach.

More and more Smart Marketers are using articles as a tool to grow their niche online business. When opportunities come knocking it is time to ignite that passion and start sharing.
**Christina Saunders**

Why Use Your Blog Posts As A Source For Published Articles that Grows Your Online Presence and Success

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As Bloggers we are in a unique position to adapt our more promising blog posts as published articles on sites such as www.ezinearticles.com. These ezine websites attract a lot of attention from the search engines such as Google. This is a good place for your article to be picked up and read. :-)

1.The main reason for publishing an article is to promote your blog site or any other idea by skillfully using the resource box at the end of your article. This is where you lead the reader into the resource box and a carrot to prompt a click into something juicy on offer.

2. On these sites, articles are allowed to be copied and published else where in their complete form including your resource box. Your article is now viral and spreads with time.

3. As your article appears on other sites valuable back links are now created which increase your search engine rankings making your site further exposed to your audience. Puts your site on the map so to speak!!!

All in all published articles sourced from your blog posts are good for exposure. The more you publish, the more traffic will arrive.
Good Luck…
**Christina Saunders**

Bloggers Directory – Submit Your Blog
Do you own a blog online? Feel free to submit your blog to my Bloggers.MartinLemieux.ca directory!

3 Psychological Elements to an Article Head Line That Captivate Attention and Prompts Action!!

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Disappointed with your article success? Want surfers magnetized to your article, wanting more? Thousands of articles are published every day that don’t captivate an audience even though they a treasure trove of sugar coated nuggets. Why? Failing to optimize the article head line with treacle that attract the busy bees.

Master these 3 psychological tips that “Smart” writers use in their headlines to entice, compel and ignite readers to prompt that click. All of us need something…. and the million dollar question is- What? Your job as a writer is understanding that need and then craft your head line accordingly.

1. Identify with your audience, be up front with their need, fear, problem, desire, interest and then suggest a promise, solution or a offer that meets those needs. This suggests you understand and have aligned your article accordingly. A good example I saw once was, ” Are You developing a Pot Belly? This simple exercise that only takes 10 minutes a day….

2. Be Specific.- “3 Psychological elements….” “Copy this Easy 7 Step plan that earned $309.52 in 5 days…” This makes your article believable, that has substance worth reading. By using the words “copy” and “easy” gives confidence to the reader that they too could benefit. This forms interest and is compelling.

3. Seduce Your Audience with a promise that is just irresistible. We all want to be special, unique and above all want to benefit or get something for free. Remember always keep your promise, give value and go the extra mile…. This forms trust and a reader for life.

I suggest doing a search on your article topic and analyze successful headlines to see what captivates, prompts attention and action from you. This will give you a feel on how these psychological elements work so you to can incorporate them successfully.

Creating killer headlines is half the job, delivering quality relevant content is your next challenge in getting repeat traffic and further interest in your material. To help you I have a free PDF word book called ” The 101 most powerful words to use in creating killer blog and article content”.
Just fill in your first name and primary e mail address and I wiil send you a copy now.

” The 101 most powerful words to use in creating killer blog and article content”.
We will not share your information with any one. We hate spam…

**Christina Saunders**

Psychological Triggers, Head Lines, Herd Instinct = Web Site Traffic?

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Head lines are what gets an article read- so what should go into creating your headline that gets your article’s traffic? First you need to understanding the psychological needs of your audience, This is vital in order to craft your headline.

My 5 “top secret” psychological triggers to get herd instinct to stampede your site.

The way in which we are wired up, gets us to act, To read more:       >>Click Here<<

Creating killer headlines is half the job, delivering quality relevant content is your next challenge in getting repeat traffic and further interest in your material. To help you I have a free PDF word book called ” The 101 most powerful words to use in creating killer blog and article content”.
Just fill in your first name and primary e mail address and I wiil send you a copy now.

 ” The 101 most powerful words to use in creating killer blog and article content”.
We will not share your information with any one. We hate spam…

**Christina Saunders**

Top 3 Secret Psychological Triggers to use in article titles to attract traffic

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I will probably get into big trouble for letting the cat out of the bag in sharing these secrets.

       In my opinion writing articles for ezines such as www.EzineArticles.com and leaving your blog url. in the resource box is one of the greatest ways to attract traffic and quality back links to your site. To create compelling article titles you need to use the AEDB formula that incorporate psychological triggers……

The internet surfers of the infosphere want fast and instant access to coercing data. They are constantly scanning for something to click on, you have less than 3 seconds in which to grab their attention. For this reason your article title is “king” and so need to understand and incorporate the psychological triggers that follow.

The AEDB formula.  (A= attention, E= emotion, D= desire, B= benefit)

1. Attention.

To get instant attention, the psychological trigger would be to be up front with words that either, question, shock, or are controversial, cause curiosity (what killed the cat? get your audience thinking), exciting and shows enthusiasm or tease. Use bold words and odd numbers, ” now what could the top 3 be? ” or even ” The top 10 “. From time to time try to off balance your audience by being controversial like, ” 7 ways to get your Pit bull and cat to become best friends”

2. Emotion and Desire. Powerful driving forces, so use words to match.

Warning! the 7 biggest article title mistakes you can’t afford to make… Emotions such as fear, desire, greed, compassion, revulsion, hate, love can be generated using carefully selected powerful words.

3. Benefit your reader.

You need to understand what the searcher wants and then figure out a title to match their needs. Article writers biggest need is to get a audience or traffic to that article, so after deciding where to place it, the greatest hurdle is getting attention by delivering:

 a solution,

solve or cure a problem,

find fulfilment, in the quickest, cheapest, leased painful way. Tell them ” What’s in it for them “. Tell them what they will get.

Give handy, useful, tips, lists, reasons or psychological triggers for reading your article and so attract traffic. These are article writers secret weapons that they don’t want you to know about. Use them with care in creating your titles in future.

Amateur Blog, How do I start a blog, things to consider?

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Presently, we can definitely say that online communications are probably the most successful and effective ones worldwide; they save money, time, while also allowing transactions, commercial advertising and even business administration.
Blogging is part of this general trend of putting everything on the web, regardless of whether we are talking about business, hobbies or personal stuff.
There are some basic guidelines that lie at the foundation of any blogs; therefore, we could say that you need the ABC of blogging before actually starting to enjoy it. The most important thing for the creation of the blog is to define it’s purpose:
What is it created for?

 There are some people who choose to create a blog on their own, whereas others prefer to hire some pro to set things on the right track. First of all, before starting the actual blogging project, you’ll need to create a detailed plan in which to include: objectives, investment with the analysis of cost (time and money), targeted audience, blog updates and administration and monitoring tools.

Blogging is a very accessible thing to do for both business and personal reasons, nevertheless, its real value is obvious when it attracts relevant visitors/traffic.

 There are all sorts of issues you need to take into consideration; search for special software that helps you track the best keywords you should include in the articles posted on the blog!

This means of attracting traffic by identifying the keywords that are the highest in demand goes hand in hand with special devices that help one evaluate the keyword performance over a specific period of time. Thus, all Internet users interested in blogging, particularly business owners who use blogs for promotion campaigns, need to learn as many SEO secrets as they can, since they have to optimize not just the blog content as such but the ads that appear on it as well.

 Another important issue when starting a blog is the content; keep in mind that the best sites of this kind are the ones with highly interesting information. Search engines love great content and visitors linger more on your blog as well if the articles, the videos or the pictures are catchy.

For those bloggers who are also running their business online, a good word of advice here is the combination of informational articles and e-news letters. The users that subscribe to periodical informative bulletins should be offered all sorts of promotions and special contests to keep the interest vivid. More such tricks can be learned if you take the time to learn something on Internet marketing, it could mean a great deal for any new blogger.

The mentor that got me into blogging and helped me get this site up and going (I had no computer or marketing skills at all) was a 27 year old ex knife sales man that explains all this. He has a membership site that teaches (using clear video instruction all the in’s and out’s) that even I could understand. You can access it here if you are serious in getting into internet marketing. Ex knife sales man makes good in internet marketing.

**Christina Saunders**

Blogs. What is a blog and what is a blog used for?

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What exactly is a blog?
Blog, blogs is the shortened form of weblog (“web” as in internet-”log” as in journal). This is an internet term for a personal web site/ sites set up to be regularly updated as a diary or journal for public viewing. This diary can come in a form of written text, pictures, photographs, audio and video or in a combination of all.

What is a blog used for?
Blogs are written by professionals in all disciplines to share ideas, thoughts, concepts, expertise, art, music, stories, beauty, knowledge, experience, help, support to even their life story. What is great about the internet, is the room for everyone to share from the amateur blogs to stay at home moms using blogs to market products, chronicle events, share recipes or just how they feel.

Successful blogs.
The most successful blogs are normally written in a humorous, honest and personal way by celebrities right through to the terminally ill. Success in blogs knows no boundaries as to the audience they capture. Of course fame, writing skills, search engine optimization, blog layout and content all play a role in creating successful blogs but not always. Perhaps you could spell blind the world and dazzle us with your blog, go on show us how it is done.

Leave your comment, ideas, thoughts on blogs and share……

**Christina Saunders**

Do You Want To Start Making Money Online? – Start With A Blog!

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Many people who want to start making money online face one common challenge – lack of money to get started. Starting an online business requires that you have a website, and it can be quite expensive to get a website set up. This is where a blog comes in!

If you are starting an internet business on a shoe-string budget and have limited experience, then starting with a blog is an excellent way. It will require a lot of your time however writing updates to keep your audience informed and the search engines like Google, MSN or Yahoo happy. This article outlines the key reasons why it is a good idea for you to start with just a blog.

A blog enables you to start earning money online quickly. As soon as you get your blog, you can immediately start to advertise your products or services or promote your affiliate programs. When visitors click on your affiliate links and purchase a product, you are paid a commission on the sale. These advertisements on the right are Google AdSense. When ever one of these links are clicked a small commission is generated to my account that I set up with Google. This is very easy to do. To set up an account go to :

https://www.google.com/adsense/login/en_US/?gsessionid=0nr7BnRgBBU

Starting with a blog is cheaper than having a website built. There are many free blogging services, (www.squidoo.com ,  www.blogger.com )so you don’t need to buy a domain name, pay for hosting or pay someone to design a website.

Blogging is easy, no technical skills are required and anyone can do it. You can do everything yourself. Having a website would require you to have some technical skills or you would need to pay someone to build your website.

You do not have to spend a lot of money in advertising. In comparison to a website, it’s easier and quicker to drive traffic to a blog than to a website. By blogging consistently and using your keywords, your blog will get indexed quickly with the search engines, and you will start to generate organic traffic.

Blogging is a  fun and easy way to start. If you start your online business in a niche that interests you or that you know a lot about, you won’t find it difficult to blog everyday. This will improve your search engine position and drive traffic to your blog resulting in more sales!

Blogging is therefore a good alternative for online home business newbies who want to start making money at home but have little funds to get started. Start your own blog today and start making money online!