Niche Blogging, Passion Topics or Passion Markets?

Well these are one and the same thing. I kind of like passion topics because it sums up a growing market phenomenon that is taking the internet by storm. More and more people are searching the internet for information regarding their passions in life. They can do it from home, in their own time and are able to glean information from a global perspective with no barriers or boundaries to confine them.

Passion topics are also used in a profitable way to market to these searchers by understanding and supplying to their needs, in offering a solution, (help, information, product, tool ect.) to any these identified desires (Passion Markets). Because as the name “passion” suggests, desire over rides other needs and a purchase is more likely to follow if a compelling offer is presented.

So a passion topic is really a passion market depending on what side of the fence you are standing on.
Savvy Marketers are doing really well in this area even in a down turned recession climate as we have now.

WHY, HOW CAN THIS BE?
Every one of us needs a place to escape to. The escape from the harshness of all the gloom and doom that bombards us from every angle. This escape varies in each one of us, some find it in:

  • Sport (golf, cycling, football, rowing, yachting, boxing).
  • Hobbies (collecting, model trains/ cars/ planes, camping, hiking, painting, knitting, sewing, home crafts, guitar playing).
  • Pets.
  • Food and cooking.
  • Technology and games (play station, Xbox).
  • Self improvement (body building, health, memory building, mind games, becoming a better speaker).
  • Learning new skills such as a language for instance.

There are a whole host of other niche’s that I am sure you could add. These passions are very important to each of us and even if we have to sacrifice something for it, we will not in this area. All you need to do is go down to the local book store and see the range of magazines on offer at premium prices.

This will give you some ideas on what to blog on. Find something that you are passionate in, something you can share on and have knowledge about. It could even be about something you are learning this very moment and as you learn you could blog on your new found knowledge. People with medical conditions blog on tips and remedies that they find useful.

People are eager to learn new things, so what niche or passion could you start blogging on?

** Christina Saunders**

Newbie Blogging Strategies to grow your on line business. Part 1

 Niche Blogging.

First off. Do not blog on a general topic like dogs, be more specific like “Christina’s Golden Labrador Breeding Program”.

This would be your “Niche title” or Blog title. It will be what you will be writing about in your main blog in which your expertise will be freely shared with people that will be searching for that information. Give good honest content that will be sought after by your visitors, be generous.

There are millions of websites out there with millions (and growing daily) of web searches made on a multitude of topics. The more specific you make your blog title the less competition you will have. Do not however make it so obscure that no one would be looking for it, i.e. no traffic coming to your site.

You also need to find a niche that can prove profitable. Can you solve a problem, help, give advice, facilitate in your niche? Would your visitors would be willing to pay for this service, knowledge or expertise.  People are passionate about their pets and are willing to spend in this area (even in a recession).

Use the media to get ideas on what to blog on. The Obama’s would like a family dog once they have settled in the White House. Now there is much media speculation on what breed of dog they will choose. A lot of website blogs are now coming up with ideas on what it would say about the Obama’s on their choice of a dog breed. Interest has now got every one searching on line for this information “What Your Dog Says About You”. Apparently man’s best friend offers interesting clues into their owner’s psyche. Hot Topic!!!                

See all the hot keywords at Google Trends. to get ideas for hot topics to blog on. My husband has a Sqidoo lens called: Happy Marriage and dealing with marriage problems. Go check it out to get a few ideas on further blogging ideas… http://www.squidoo.com/Marriage-2 

Need to find a balance here and then make your blog site and offering better than your competitors.
Doing this gives you free exposure to the search engines which will bring you free web traffic to your blog.

1. Capitalise on these visitors by offering                                                                                    Affiliate products www.clickbank.com                                                                                                                                   Private Label Products that you have personalized,
Your own Products,
Advertising other peoples products through Google Adsense.

2. Become seen as an expert and an authority in this Niche.
Not every thing you do will be a success.
Try different ideas on your blog titles, sub titles and content.
Key word tool to down load for free: www.goodkeywords.com to get ideas with.
Blog layout, make it clean and fresh with open spaces, easy to read and follow.
Use keywords on picture titles.
Promote your name. Make this unique, stand out so you will be recognised.
I promote ** Christina Saunders** people will become familiar with your tag.

Come back for more blogging strategies,

**Christina Saunders**